Profile
First Name
Rush
Last Name
Shah
Professions
Fractional & Outsourcing - CFO
Industry
Fractional & Outsourcing
Chapter
B2B Fractional Accelerator
Member Role
B2B Member
Member Bio
Rush Shah is the Founder & CEO of Modern CFO, a firm specializing in offering fractional (part-time) CFO services to thriving SMBs. Rush brings 20+ years of finance experience, having worked at both publicly-traded and privately-owned companies in the professional services and healthcare services industries. CFO services include strategic planning, financial forecasting, budgeting, and cash flow management.
Contact Details
Company Details
Company Name
Modern CFO
Job Title
Founder/CEO
Street:
City:
Playa Vista
State:
California
Zip code:
90094
About Us
Modern CFO, led by a finance veteran with over 20 years of experience, is your partner in growth. We specialize in offering fractional (part-time) CFO services to thriving SMBs, leveraging modern technology and focusing on service-oriented industries. Our mission? To eradicate business failure by empowering business owners with foresight and risk mitigation strategies to ensure long-term survival.
Services Provided
Budgeting and Forecasting
Financial Planning & Analysis (FP&A)
Operational Cost Optimization
Cash Flow Forecasting
Customized KPI Development
Digital Transformation Strategies
Financial Planning & Analysis (FP&A)
Operational Cost Optimization
Cash Flow Forecasting
Customized KPI Development
Digital Transformation Strategies
Ideal Customers
SMBs with $1M-$30M in revenue in service-based industries (e.g., healthcare, professional services, home services, construction).
Employee Count of Clients
20-49
Revenue Size of Clients
$1M-$15M